Nurturing a challenger

Nurturing a challenger

Nurturing a challenger The Snack Organisation presents — A joint venture between Foster + Baylis and long-standing client Walter & Wild to launch a challenger brand in the crisps and snacks category. The Foster + Baylis team created a brand name and packaging...
Specialist skincare becomes accessible

Specialist skincare becomes accessible

Specialist skincare becomes accessible Source of Nature — Identifying a white space in the beauty market and moving fast to develop and launch a credible, motivating and more mindful alternative to some of the biggest brands in the category. Responding to the growing...
Growing up with our favourite Aunty

Growing up with our favourite Aunty

Growing up with our favourite Aunty Aunty’s Puddings — Working with the Aunty’s team for the last 16 years feels like being part of a family, so Foster + Baylis were delighted to be asked to refresh the brand once more to adapt to latest market trends and broaden its...